GOOGLE ADS MANAGEMENT
At Şeftali Agency we set up, track and continuously optimize Google Ads campaigns for businesses in Samsun, so your ad budget reaches the right searches and the right audience.
WHAT IS GOOGLE ADS MANAGEMENT?
Google Ads lets you show your ads in Google search results, on YouTube and across websites when people look for a product or service. An ad should be built not just for clicks but for actions that matter to your business, such as phone calls, form submissions or purchases. That is why we start every account by talking through your goals.
Our management service does not end once the campaign is set up. We plan search, display, YouTube and remarketing campaigns around your needs, and we review keywords, ad copy, budget and bids on a regular basis. Results are shared with you transparently.
WHAT DOES GOOGLE ADS BRING TO YOUR BUSINESS?
A well-managed Google Ads account helps you spend your budget on data instead of guesswork and reach potential customers right when they are searching.
WHAT WE OFFER
Google Ads management is an integrated service covering campaign setup, tracking and continuous improvement.
HOW IS THE PROCESS MANAGED?
DISCOVERY AND GOALS
We review your business, services, target area and competitors, and clarify what the ads are for. Deliverable: Goals and campaign plan.
ACCOUNT AND TRACKING SETUP
The Google Ads account, conversion tracking and analytics connections are prepared correctly. Deliverable: A working measurement setup.
CAMPAIGN AND AD PREPARATION
Keywords, ad copy, creatives and targeting settings are built. Deliverable: Campaign draft submitted for approval.
LAUNCH AND MONITORING
With your approval, campaigns go live and spend and engagement are watched closely from day one. Deliverable: Live campaigns.
OPTIMIZATION
Search terms, bids and ad copy are adjusted based on data, and inefficient areas are reduced. Deliverable: Updated campaign settings.
REPORTING AND REVIEW
Results are shared in a clear report and recommendations for the next period are discussed. Deliverable: Periodic performance report.
A deliverable is handed over for your approval at the end of each stage. This way you always know what is being done in your ad account, and we move to the next stage with your approval.
GOOGLE ADS MANAGEMENT FOR BUSINESSES IN SAMSUN
Customers of a business in Samsun often search for things like "Samsun dental clinic", "Samsun moving company" or add a district name. Building your ads around these local searches, and using location targeting and ad extensions properly, helps your budget reach the customers who are actually close to you.
For businesses across Ilkadim, Canik, Tekkekoy, Bafra and Carsamba, we can create separate campaigns and ad groups for each area you serve. By tracking local actions such as calls, directions and forms, you see clearly which ads bring customers in the Samsun market.
COMMON GOOGLE ADS MISTAKES
- Running ads without setting up conversion tracking and being unable to measure the outcome
- Skipping negative keywords and spending budget on irrelevant searches
- Sending all ads to a single page and not preparing the page to match the ad
- Setting up the campaign but never reviewing or optimizing it regularly
- Not adjusting target areas and ad hours to the real customers of the business
FREQUENTLY ASKED QUESTIONS
?Where should I start with Google Ads in Samsun?
First define your goal: phone calls, forms or sales? Then we plan keywords and a budget that fit the area you serve. We clarify all of this together during the discovery stage.
?Who decides the ad budget?
You do. We suggest a reasonable range based on your goals and the competition, track spending regularly and optimize so the budget goes to the most efficient areas.
?When will I start seeing results?
Ads go live shortly after approval, but collecting data and optimizing takes time. Results vary by industry and competition; instead of promising a fixed timeline, we share progress through regular reports.
?Is ad management the same as the ad budget?
No. The ad budget is the amount paid to Google, while the management service covers setting up, monitoring and improving the campaign. We discuss the scope transparently during discovery.