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Google Ads Management

GOOGLE ADS MANAGEMENT

At Şeftali Agency we set up, track and continuously optimize Google Ads campaigns for businesses in Samsun, so your ad budget reaches the right searches and the right audience.

Samsun Google AdsSearch CampaignsRemarketingConversion TrackingLocal Searches

IN SHORT

  • Google Ads is a measurable channel that puts your business in front of customers at the very moment they search for your service.
  • Campaign structure, keywords and conversion tracking are planned together before any ad goes live.
  • The project moves stage by stage; each stage ends with a deliverable submitted for your approval.

WHAT IS GOOGLE ADS MANAGEMENT?

Google Ads lets you show your ads in Google search results, on YouTube and across websites when people look for a product or service. An ad should be built not just for clicks but for actions that matter to your business, such as phone calls, form submissions or purchases. That is why we start every account by talking through your goals.

Our management service does not end once the campaign is set up. We plan search, display, YouTube and remarketing campaigns around your needs, and we review keywords, ad copy, budget and bids on a regular basis. Results are shared with you transparently.

WHAT DOES GOOGLE ADS BRING TO YOUR BUSINESS?

A well-managed Google Ads account helps you spend your budget on data instead of guesswork and reach potential customers right when they are searching.

01

REACH BASED ON INTENT

Your ads are shown to people actively searching for your service, so your budget focuses on the right audience instead of irrelevant clicks.

02

MEASURABLE RESULTS

Actions such as clicks, calls and forms are tracked, so you can see in numbers which campaigns work and decide accordingly.

03

BUDGET CONTROL

You set the daily budget and bidding approach; spending is reported regularly and unnecessary costs are reduced.

04

LOCAL TARGETING

By showing ads in specific areas and at specific hours, such as Samsun and its districts, you can reach customers close to your business.

WHAT WE OFFER

Google Ads management is an integrated service covering campaign setup, tracking and continuous improvement.

01

SEARCH NETWORK CAMPAIGNS

We prepare and manage text ads that match what your customers search on Google and clearly describe your service.

02

KEYWORD RESEARCH

We choose keywords by search intent and use negative keywords to prevent unnecessary clicks.

03

DISPLAY AND YOUTUBE

With image and video ads, we make your brand visible on the sites and on YouTube where your audience spends time.

04

REMARKETING

We reach people who visited your site and left with suitable messages, supporting their decision process.

05

CONVERSION TRACKING

We measure calls, forms and purchases with a correct setup so you can see what your ad spend returns.

06

BUDGET AND BID OPTIMIZATION

We regularly adjust budget distribution and bidding strategies based on data to improve the efficiency of your spend.

HOW IS THE PROCESS MANAGED?

01

DISCOVERY AND GOALS

We review your business, services, target area and competitors, and clarify what the ads are for. Deliverable: Goals and campaign plan.

02

ACCOUNT AND TRACKING SETUP

The Google Ads account, conversion tracking and analytics connections are prepared correctly. Deliverable: A working measurement setup.

03

CAMPAIGN AND AD PREPARATION

Keywords, ad copy, creatives and targeting settings are built. Deliverable: Campaign draft submitted for approval.

04

LAUNCH AND MONITORING

With your approval, campaigns go live and spend and engagement are watched closely from day one. Deliverable: Live campaigns.

05

OPTIMIZATION

Search terms, bids and ad copy are adjusted based on data, and inefficient areas are reduced. Deliverable: Updated campaign settings.

06

REPORTING AND REVIEW

Results are shared in a clear report and recommendations for the next period are discussed. Deliverable: Periodic performance report.

A deliverable is handed over for your approval at the end of each stage. This way you always know what is being done in your ad account, and we move to the next stage with your approval.

GOOGLE ADS MANAGEMENT FOR BUSINESSES IN SAMSUN

Customers of a business in Samsun often search for things like "Samsun dental clinic", "Samsun moving company" or add a district name. Building your ads around these local searches, and using location targeting and ad extensions properly, helps your budget reach the customers who are actually close to you.

For businesses across Ilkadim, Canik, Tekkekoy, Bafra and Carsamba, we can create separate campaigns and ad groups for each area you serve. By tracking local actions such as calls, directions and forms, you see clearly which ads bring customers in the Samsun market.

COMMON GOOGLE ADS MISTAKES

  • Running ads without setting up conversion tracking and being unable to measure the outcome
  • Skipping negative keywords and spending budget on irrelevant searches
  • Sending all ads to a single page and not preparing the page to match the ad
  • Setting up the campaign but never reviewing or optimizing it regularly
  • Not adjusting target areas and ad hours to the real customers of the business

FREQUENTLY ASKED QUESTIONS

?Where should I start with Google Ads in Samsun?

First define your goal: phone calls, forms or sales? Then we plan keywords and a budget that fit the area you serve. We clarify all of this together during the discovery stage.

?Who decides the ad budget?

You do. We suggest a reasonable range based on your goals and the competition, track spending regularly and optimize so the budget goes to the most efficient areas.

?When will I start seeing results?

Ads go live shortly after approval, but collecting data and optimizing takes time. Results vary by industry and competition; instead of promising a fixed timeline, we share progress through regular reports.

?Is ad management the same as the ad budget?

No. The ad budget is the amount paid to Google, while the management service covers setting up, monitoring and improving the campaign. We discuss the scope transparently during discovery.

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